Show Up, Blow Up, Giddy Up: Bruce Turkel’s Guide to Success in 2025

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01.01.25 | Episode 801

In the first episode of 2025, Fried On Business host Jim Fried welcomes branding expert, keynote speaker, and longtime friend Bruce Turkel.

Together, they reflect on the lessons of the past year, the importance of relationships, and the art of storytelling.

Bruce shares his insights on how spontaneity requires preparation, how to connect authentically with audiences, and why his personal motto—“Show up, blow up, giddy up”—has guided his success.

Tune in for an entertaining and insightful conversation packed with takeaways to start your year on the right note.

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About Our Guest:

Bruce founded Turkel Brands, a global brand consultancy that helped build great brands for American Express, Bacardi, Discovery Networks, Hasbro, HBO, Jewish Health Systems, Miami Tourism, Puerto Rico Tourism, and many more great companies.

Bruce has keynoted for AmEx, ASAE, Carnival Cruise Line, DMAI, Hard Rock Hotels, Heineken, Kimball, KOA, MPI, NCL, Nike, Realm Global, Re/Max, SC Johnson, Sherwin Williams, US Army Reserve, 17 Governors Conferences on Tourism, and hundreds more companies and associations around the world.